Writing Task 2: Essay 4

Advertisement makes our society harmful, and for that reason people need to ban advertisements from use. Do you agree or disagree with this statement? Explain your position.

Option 1: Disagree

One of the main stimulants of consumerism in any country is advertising. As such, advertising can be seen as a necessary practice within any healthy economy. Although many people counter this by saying that too much exposure to commercial promotions can cause societal problems and advertisements should be banned, I completely disagree with this thought. I shall put forth my arguments to support my views in the following paragraphs.

Firstly, advertising stimulates healthy spending, which can grow economies and create jobs.  Take Coca-Cola, for example.  Coca-Cola is a company that spends massive amounts on marketing every year.  Because of this, it has become a brand that is recognized in the most remote corners of the earth.  This level of recognition allows even the smallest of vendors anywhere in the world to create wealth through providing an attractive product with a powerful brand to potential customers. When seen in this light, it is clear that advertisements are extremely necessary for our society.

Secondly, advertisements are very crucial given the fast pace of life today. The advertisements open our eyes to all the latest facilities and trends and with that give us the chance and opportunity of choosing from the wide range of products available, for we have little time to make discoveries about what is required. Advertising links producers and consumers by providing relevant information of the latest products and services. Thanks to advertising, we know that there are so many nice things available. Moreover, an overwhelming majority of consumers are sensible enough to consider their options before they decide on a particular item. Thus, it is understandable why adverts should not be banned.

Following this look, it can be concluded that banning advertisements will not have any substantial ramifications.  Advertising is a powerful and persuasive medium and it has the backbone of many economies of the world. In fact, without adverts we would lose a valuable source of revenue which is used for the benefit of majority. It is thus expected that the role of marketing within modern economies will not change much into the foreseeable future.

Option 2: Agree (Body Paragraphs)

On the other hand, it is purported by many that advertising has negative ramifications on societies.  For example, at Christmas time, American children are often the target of very elaborate marketing schemes hatched by large companies looking for holiday sales.  As these sorts of campaigns can induce children to become overly concerned with commercial matters, many people worry this may interrupt their development as moral people.  When seen in this light, it is clear why many people feel there are more drawbacks than benefits to advertising.

Because of advertisements, sometimes we buy what tempts us without the insight of what we need actually. Impressive images, videos, or captions are bound to leave an imprint on us. For example, media is flooded with the advertisements of beauty products and they all claim to make you fair in a few days. Women, and these days, even men are crazy about these things and buy these things even without consulting their dermatologist.